Modern Software Delivery Needs Orchestration, Not Just Tools
Every company uses Terraform, Kubernetes, and CI/CD. But needs humans to stitch them together
The Evolution
Software Delivery Has Evolved Beyond Deployment
What used to be Deployment is now Orchestration
Then: Simple Stack
Only 2 change types to manage
Infrastructure
Application Code
Now: Complex Change Management
30+ change types to orchestrate
Microservices - Architecture
ML Workflows - AI/ML
Policies - Governance
Schemas - Data
Secrets - Security
Configurations - Settings
APIs - Integration
Dashboards - Monitoring
Pipelines - CI/CD
IaC Templates - Infrastructure
Containers - Deployment
GitOps Configs - Operations
The Result?
Drifts
Out-of-order changes lead to Drift
TicketOps
Human Orchestrators and TicketOps
High Maintenance
New Tools & workloads
The Orchestration Gap
30+ tool categories that don't talk to each other
Without Orchestration
This illustration demonstrates the challenges of using 9 different tools without orchestration, showing how Git for Source Control, Jenkins for CI/CD, Terraform for IaC, Kubernetes for Container Orchestration, Datadog for Monitoring, Vault for Secrets, Helm for Package Manager, ArgoCD for GitOps, SonarQube for Code Quality remain disconnected and require manual coordination.
Manual integration scriptsInconsistent practices across teamsNo unified view or control
With Orchestration
This illustration shows how Orchestrator creates a unified control plane that coordinates Git (Source Control), Jenkins (CI/CD), Terraform (IaC), Kubernetes (Container Orchestration), Datadog (Monitoring), Vault (Secrets), Helm (Package Manager), ArgoCD (GitOps), SonarQube (Code Quality), enabling Orchestrates all tools.
Unified orchestration layerStandardized workflowsSingle control plane
Key Insight: The Tools were never designed to work together
Why Facets
Contract-Driven Infrastructure Orchestration
Sits between development teams and tool layer
👥
Development Teams
PlatformFrontendOpsBackendDataML/AI
Facets Orchestration Layer
Inner-sourced Automations
Organizational Context
Contract Enforcement
Policy as Code
🔧
Tool Layer
GitTerraformK8sJenkinsAWS/Azure/GCPMonitoring
Immediate Outcomes
100%
Standardization
80%
Fewer Tickets
10x
Faster provisioning
🚀
⚡
✨
Northstar: AI X Platform Engineering
AI Terraform Authoring
Generate infrastructure code from requirements
Intelligent Debugging
Predictive analytics and recommendations
🔥 Soon
FinOps Agent
Autonomous cloud cost optimization
"We empowered teams with workflow ownership using Facets. Developer autonomy transformed our entire delivery process and everything clicked perfectly."

AVP, DevOps • MPL
STRATEGIC DECISION
Build vs Buy: The Orchestration Platform Choice
The strategic choice every engineering organization faces
Build In-House
Facets Platform
Time to Value
12-18 months: Significant opportunity cost
1-2 months: Incremental and immediate value
Extensibility
Restrictive: Built for initial use-cases; hard to extend
Extensible: 30+ tools ready out of the box, extend with Terraform
Maintenance & Support
Hire experts: Competing with vendors for talent
Expert access: Access to specialists & rich partner ecosystem
Stability at Scale
Unproven at scale with risk factors
Proven: Battle-tested at enterprise scale
Product Roadmap
Reactive: As per Dev Tickets
Proactive: Feature launches every 15 days
Ready to Orchestrate Your Software Delivery?
Join 50+ enterprises that have transformed their SDLC with Facets orchestration